Imagine A Website That’s Uniquely You 

One that speaks to your target audience and turns visitors into patients... 

WHAT IF YOU COULD END THE BATTLE WITH UNCLEAR MESSAGING AND MARKET YOUR INTEGRATIVE PRACTICE WELL? 

Speak DIRECTLY to your audience with words that explain WHAT you offer, WHY they need it, and HOW it will change their lives. 

 

All you need are the right words and a little SEO copywriting sprinkled on top.

 

‘Cause branding, marketing, and writing aren’t what you signed up for….

 

But patients are, and getting them requires all three!

 

If you don’t get new patients you’re not really doing the whole inspiring health and wellness thing, right? 

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Welcome to the 

SEO Website Copywriting Package 

A one-on-one website and branding mastermind for integrative medicine practitioners,

so you can have your entire website written for you, and reach your ideal patients, too. 

TIMES THEY ARE A CHANGIN'...

Patients No Longer Ask Their Primary Care Doctors For Referrals

They do the work themselves

  • According to Hitwise, 68% of consumers start their mobile health research with a search engine.

  • A survey commissioned by doctor.com found that four out of five respondents have used the internet to make a healthcare-related search in the past year.

  • That same study revealed that 63% of all the respondents will choose one provider over another because of a strong online presence. 

  • According to PewResearch, 72% of internet users say they looked online for health information of one kind or another within the past year.

Your patients are online, are you?

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Let’s turn the page on your old website with 

HERE'S WHAT YOU GET...

SEO Website Copy 

Comprehensive Questionnaire and Strategy Call 

The website copy questionnaire will pinpoint all the information we need to get started. It’s the first step to clarifying your message. Then, our strategy session is where you make your goals known.

Call To Action Copy

Each page of copy has a purpose - to drive visitors to take action. I’ll make sure you get creative call-to-action copy on each page that’s entertaining and persuasive. 

Five Total Pages of Copy 

You get five pages of custom website copy that’s targeted to YOUR audience and clearly articulates your services. We’ll make sure to capture your unique personality along the way.

Two Rounds of Edits 

Two rounds of edits will ensure that you’re happy with the website content we create. Don’t be afraid to ask for changes or discuss copy ideas you have!

One Converting Sales Page

One of your website copy pages will be a high-converting sales page. We’ll use persuasive copywriting techniques and target audience research to create a sales page that converts and delights.

Brand Messaging Toolkit

In addition to your website copy, I’ll send over a brand messaging toolkit. It will contain your mission statement, core values, elevator pitch, onlyness factor, word bank, seo keywords, and more so you never have to worry about your brand’s copy again!

SEO Keywords + Meta Descriptions

Each page will be optimized for search engines with carefully chosen SEO keywords. You’ll also get custom meta descriptions and page titles that will contribute to your SEO strategy

Cheers + Send Off Call

Hip-hip hooray! On our send off call you can ask any final questions and we can even discuss ideas for your next move: Need to start an email list? Want to get that blog populated with posts? You name it!

HOW DOES IT WORK?

Here’s the Process for Our SEO Website Copy

STEP 1

Once you’re on the schedule I send you the website copy questionnaire. You fill it out and then we chat about your goals, target audience, and service offers in our strategy session. Then, I take what you’ve said and do my own research and create your brand messaging toolkit. 

STEP 2

I send over the brand messaging toolkit for feedback and to make sure we’re on the same page. Then, we get to writing your five pages of SEO website copy! The copy is delivered via Google Docs for you to review, and we address any edits that need to be made.

STEP 3

Cheers and hooray! You receive the final draft of your website copy and brand messaging toolkit. On our send-off call I give you the tools to master any future copy needs that pop up - so you know what to do and how to do it. 

Jane Austin didn’t write Pride & Prejudice in a Day 

What Makes You Think Your Website Is Any Different? 

Anything that is worth it takes time and investment

 

Your website may not be the length of a novel, but it’s still the story of your integrative medicine practice. 

 

Yes, you have a few options: 

 

You can DIY-it and hope it reaches the right audience….

You can buy a template and hope it sounds like you….

You can learn all the nerdy SEO/conversion copywriting skills and hope you implement them right….

 

Or, you can work with a copywriter to create custom, research-backed copy. 

 

Create a website that represents the health practitioner you know people are dying to find.

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SEO WEBSITE COPY

Starts at $1,500

Comprehensive Questionnaire and Strategy Call 

 

Five Total Pages of Copy 

 

One Converting Sales Page 

 

SEO Keywords + Meta Descriptions 

 

Call To Action Copy 

 

Two Rounds of Edits 

 

Brand Messaging Toolkit 

 

Cheers + Send Off Call

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And who am I anyway? 

Oh dear,
Forgive me!

LET ME INTRODUCE MYSELF

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I’m Audrey, founder and copywriter at Wellness Words.

 

I help entrepreneurs and businesses in integrative medicine grow their brand and book more patients with content marketing strategies. 

 

I’ve been copywriting and serving up content since I graduated college, but I’ve come a long way from my days of writing 4,000 word SEO blog posts for R&L Global Logistics. 

 

Let’s just say writing about shipping plants in bulk and importing solar panels into the U.S. wasn’t my cup of tea…

 

As a former D1 collegiate track runner, I’ve found my home in the integrative medicine community.

 

I can finally nerd out over hormones, gut health, fertility, and other health topics with abandon! 

 

When I’m not contemplating how to write your website you’ll find me baking sourdough bread, sipping kombucha, or cozying up with a good book. 

What Others Have Wondered

How long does this process take?


From start to finish it can take anywhere from one to two weeks. I won’t take up too much of your time but I want to give you a polished product, and that requires communication and feedback from you!




How do I know if I’m a good fit?


Do you work in integrative medicine and need a website that represents your services and story? If so, then you’re a great fit!




Why shouldn’t I just DIY my website copy? I’ve seen hundreds of templates and “how-to’s…”


You could DIY your web copy. No really, I’ve seen the templates and how-to’s and some of them are really great. Sometimes, that doesn't cut it and you need to invest in your business and call in the experts (especially when you’ve “DIY-ed” it multiple times and it’s still not converting). When you’re ready to do that, contact me!




Do you work with my website designer?


Yes! I will work with them so they understand where copy goes on each page and where it leads. For example, I will write where a CTA button needs to be directed, etc.




How do I pay?


I use HelloBonsai to manage all my invoices and contracts. It’s super simple and you can even pay online! I will send you an invoice for half the total cost before the project starts and another invoice for the remaining amount at the project's close.





It’s time to get clear on your messaging

Pass the baton off to an expert copywriter and get custom SEO website copy delivered to your doorstep